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The Renault Trucks Xperience Days 2019, which took place in Bahrain on 8-12 April, brought together an international audience of 450 participants from the global truck industry, including 80 from the Middle East and hundreds from Africa, Turkey and Algeria.
The experience designed for the attendees was split into four key ‘adventures’.
The first section involved a test drive experience in the latest models in Renault Trucks’ long-haul range, including the T series, as well as the construction ranges – the K and C series.
The second and third sections consisted of workshops about Renault Trucks’ transport solutions, addressing the topics of safety, fuel efficiency, after sales and financial services. Interactive discussions with Renault Trucks’ team of experts and guests examined smart transportation solutions – increasing profitability for customers by optimising total cost of ownership – allowing Renault Trucks and customers to share opinions and expertise simultaneously.
The fourth and final section saw participants enjoy a fun-filled driving adventure experience. Alongside a professional driver, guests braved a challenging Land Rover Experience and took on the role of co-pilot on the race circuit in a Renault Clio Sport.
Bruno Blin, president, Renault Trucks, said: “In 2018, we marked our fourth consecutive year of sales growth with a 10 percent year on year increase. Among many factors that led to this success, our close relationship with our customers, and our continuous efforts to always be by their side played a vital role. It’s for this reason that we think it’s essential we come together with our customers at events like our ‘Xperience Days’ in Bahrain – we test together, we listen together, we work together.”
