Doosan Portable Power has launched four new generator sets that have been designed for use in the Middle East and North Africa (MENA) region.
With power outputs ranging from 20kVA to 63kVA, Doosan’s latest generators will be available in both 50Hz and 60Hz configurations.
The models have been designed to cater to demand within a diverse array of market segments, including home standby, telecommunications, and small-business backup power requirements.
Powered by Tier 2 Cummins engines, the gensets have been tailored to perform effectively in the MENA region’s challenging operating environment.
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Gaby Rhayem, Doosan Infracore International’s MENA director, said: “With their Tier 2 engines, these generators have been tailored for the region. Two years ago, we launched units with outputs ranging from 80kVA to 750kVA. Today, our family is getting bigger.
“Doosan’s latest generators will cater to the biggest market segment,” he continued. “The 20kVA to 63kVA range accounts for approximately 70% of generator demand in the MENA region. We’re talking about big volumes. It’s a very competitive segment within a very competitive market, but it’s important for Doosan to be there.”
Doosan’s G20, G30, G45, and G60 units boast power outputs of 20kVA, 30kVA, 45kVA, and 63kVA, respectively. All four models are available in either open-unit (XF) or sound-attenuated (XW) formats.
Speaking on the sidelines of the official launch event, which took place at Dubai’s Nassima Royal Hotel, Rhayem told Construction Week that Doosan’s regional distributors and customers have been requesting generators with smaller outputs for some time.
“Our customers and dealers have been pushing for us to bring this range to the MENA region,” he explained. “Our existing line-up – the 80kVA to 750kVA models – cover approximately 25% of regional generator demand. Then you have the 1MW-plus units, which account for approximately 5% of the market.
“Before, a customer might have required a 20kVA unit, a 60kVA unit, an 80kVA unit, and a 100kVA unit. We were not able to bid on these types of tender. Today, we are very happy because our range starts at 20kVA and goes all the way up to 750kVA. Doosan Portable Power now covers the vast majority of the MENA region’s generator market.”
Raad S Abduljawad, managing director of Saudi Diesel Equipment, Doosan Portable Power’s authorised distributor in Saudi Arabia, agreed with Rhayem’s assessment.
“We’ve been working with Doosan, and asking the team to develop these products for Saudi Diesel and for the Saudi Arabian market, for quite a while,” he told Construction Week. “There is significant demand for generators with smaller outputs in the Saudi market and, having seen the products, we expect that these units will do well in the kingdom.”
The Doosan G20, G30, G45, and G60 generators feature two years or 4,000-hour warranties.
Full aftersales support will be provided by the manufacturer’s regional distribution network.