United Mechanical Equipment (UME) sold 80% of its displayed products during the Big 5 2013. The UAE-based distributor for SANY, Dingli and Feeler received interest from across the GCC.
UME achieved significant success with its range of SANY rough-terrain and truck cranes, and with Dingli’s line-up of articulated, telescopic, and scissor lifts.
“SANY 4×4 cranes are typically used in the oil and gas sector,” said UME sales manager Hansraj Bhatia. “At present, there is significant regional demand for these machines and truck cranes also remain popular across the Middle East.
“The success of Dingli-brand lifts has been particularly impressive at the Big 5 2013,” he continued. “This is the first year that UME has brought Dingli products to the show. We have showcased articulated, telescopic, scissor, and vertical lifts, and they have sold extremely well.”
Over the course of the four-day show, UME received orders for 80% of the products that it had on display.
“For us, it is very important to exhibit at shows such as the Big 5,” said Bhatia. “We have had plenty of visitors and we have done lots of business. The market looks extremely promising. UME expects its sales to increase by more than 35% in 2014.”
