The Mercedes-Benz dealership in Manhattan (New York, USA) has opened an independent sales outlet for the Mercedes PRO digital B2B fleet solution, a new digital service brand from Mercedes-Benz Vans.
The shop-in-shop has a real Sprinter cockpit, which enables customers to call up vehicle data, run analyses make service appointments, and get hands-on experience of all of the 18 Mercedes PRO connect services.
Available in 19 European markets, Mercedes PRO has been available in the USA since the beginning of 2019.
“It was a conscious decision to open our first over-the-counter sales outlet in Manhattan. Many digital service offerings are at home in the USA, so we are just bringing together what belongs together. As a digital ecosystem, Mercedes PRO optimises the communication between fleet managers, vehicles and drivers. Orders can be managed online and vehicle information accessed via the system”, explains Bjoern Sack, Head of Connectivity and Digital Services.