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How the new F-MAX embodies Ford’s principles of comfort, power, efficiency and technology

The 2019 International Truck of the Year winner is coming soon to the Middle East.

How the new F-MAX embodies Ford’s principles of comfort, power, efficiency and technology
How the new F-MAX embodies Ford’s principles of comfort, power, efficiency and technology

The F-MAX takes its name from Ford’s legendary F Series, and stands out in terms of its size, high level of comfort and durability.

The F-MAX offers comfort and luxury with its 2.5m-wide cab along with its modern design and driver-focused approach. The design of the cockpit-style dashboard ensures all functions are within easy reach. The 2160mm of floor-to-ceiling height and 260 mm of seat adjustment provides a sense of spaciousness. The F-MAX offers drivers very generous airplane-style patented storage, and an innovative and groundbreaking 90 degree foldable upper bed. It even has a braking feel that is similar to that of a car. Furthermore, it offers best-in-class NVH and interior quietness thanks to its best-in-class torsional cab stiffness, lower engine noise and sound absorptive trim design.

The F-MAX offers a range of storage that is roomy and easily accessible. Airplane-style overbed storage, spacious overhead storage and exterior storage areas on both sides of the vehicle are all easy to use and easy to clean. The vehicle’s three-level door opening angle means that when it comes to getting into and out of the cab, the F-Max amongst the leaders. The fully sealed and water/dust-proof step cover make drivers feel that they are stepping into their own homes.

Powered interior lightning controls from the bed area and driver compartment, automatic climate control systems and steering wheel adjustment features all offer comfort in the cabin. A mini fridge and coffee maker included in some models offer drivers additional comfort.

The F-MAX also offers a 90 degree foldable upper bed, an inclined head frame on lower bed, comfortable and large bed mattresses, a remote control unit in the bed area which provides an ideal area for drivers to relax when taking a break. The F-MAX’s driver’s seat provides maximum comfort. This top-of-the-range seat with a 260mm adjustment range, high-quality, breathable fabric and ergonomic design provides optimal lumbar support on the road.

Power & Efficiency

Production and product development combined with increasing vertical integration give Ford Trucks a competitive edge in terms of its cost base.

The new F-MAX offers a high performance engine with 500PS, 2500Nm and 400 kW braking power. Superior aerodynamics, powertrain calibration and technical features also ensure outstanding performance in terms of fuel consumption with a 6% margin of improvement over previous models. Technical features include E-APU technology, eco-roll function, predictive cruise control (Max Cruise). Up to 7% reduced maintenance costs and long service intervals reduce the total cost of ownership. F-MAX’s Ecotorq engine offers maximum performance and minimum fuel consumption under any road conditions.

12-speed ZF automated transmission and different drive modes such as Eco-Mode and Power-Mode help optimize fuel consumption. The new F-MAX is also empowered by a variable-geometry turbocharger, a water pump and compressor with multiple working speeds, 400 kW engine brake power which achieves 1000 KW total braking power with the optional intarder.

Cutting-Edge Technology

Ford Trucks offers a revolutionary technology ‘ConnecTruck’ with the F-MAX. ConnecTruck offers wide-ranging benefits. These include remote monitoring of the vehicle using remote diagnostic and over-the-air software. The special topographic map means that F-MAX is able to analyze road conditions, allowing the vehicle to drive at optimum speeds, thereby reducing fuel consumption by up to 4%. FMS Integration allows the ConnecTruck Module & Ford Trucks cloud to act as a data gateway for third-party fleet management systems to access selected vehicle data.

The F-MAX offers drivers invaluable assistance on the road thanks to features such as Adaptive Cruise Control, Predictive Cruise Control (Max Cruise) with speed tolerance choices, Advanced Emergency Brake System, Hill Launch Assist, Lane Departure Warning, Adjustable Speed Limiter Device and Electronic Stability Control.

The 8” TFT color wide cluster screen allows everything from tire pressure, temperature status to driver evaluation functions to be displayed on the same screen. Control switches on the leather steering wheel allows the driver to navigate between cluster screens. Truck-specific embedded navigation, web link and Apple CarPlay implementation, Bluetooth connection functions are presented within the 7.2” LCD multimedia soft touch screen.

The F-MAX’s spectacular headlight design illuminates the road more brightly, making sure nothing escapes the driver’s line of vision. Attractively designed maneuver-assist lighting, LED daytime running lights and optional LED also enhance the vehicle’s lighting features.