UD Trucks
Mourad Hedna,President - MEENA
UD Trucks continued its journey of growth across the Middle East in 2020 improving its market share in the majority of its regional markets while also registering increased sales in many of the countries. Total sales across the year rose by six percent versus 2019, in a market that experienced an overall decrease.
UD Trucks’ full range of modern heavy-duty and medium-duty vehicles, which introduced new features to the region, combined with a total solutions approach for trucks and services, were key to this growth, and will continue to play a critical role as the company pursues further growth in the future. The manufacturer almost doubled its sales in Saudi Arabia, whilst also growing by 14 percent in Qatar. At the same time, the brand maintained stable sales in other key regional markets including the UAE, Oman, Bahrain and Ethiopia.
“UD Trucks’ Middle East, East And North Africa (MEENA) team demonstrated a high level of agility and resilience in facing up to the unprecedented challenges, placing health and safety first for its customers, employees and partners, as well as supporting its customers and helping partners to minimise any negative impacts of the crisis,” says Mourad Hedna, president – MEENA, UD Trucks.
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