LiuGong Dressta Machinery has appointed Tolga Ural as its regional sales manager for the Middle East and Africa.
Ural boasts more than 10 years’ experience of sales, marketing, and business development roles within the fields of agricultural and construction equipment.
Prior to joining Dressta, he supported dealer, key account management, and strategic sales at CNH Industrial in Africa and the Middle East. During his tenure at CNH Industrial, Ural helped to establish and maintain long-term relationships with government officials, ministries, and United Nations representatives.
Commenting on his latest appointment, Ural said: “I am excited to have joined Dressta, simply because of the aggressive growth plan that the company has. There are so many opportunities and places to go, and the potential is there for Dressta to become a key player globally.
“Dressta is a hungry brand that can change the construction industry for the better within the next couple of years,” he predicted.
Howard Dale, Dressta’s vice president of global sales, added: “Tolga is vastly experienced within the agricultural and construction equipment industry, and his contributions will be vital in further establishing Dressta’s presence in the prosperous African and Middle Eastern markets.”
Before embarking on a career within the construction and agricultural equipment sector, Ural graduated from Western Illinois University with a bachelor’s degree in marketing management.
