ProVia, the commercial vehicle budget spare parts brand launched by Wabco in 2016, has installed its one millionth part at an independent workshop in Poland. The part, an air dryer with cartridge, marks a major milestone in the history of the brand which, three years on from its successful market launch, has quadrupled the number of products in its portfolio in response to growing customer demand globally.
“The installation of the one millionth spare part is an important milestone in what can only be described a journey of continued growth that we have been on with our customers during the past three years,” said Aleksander Rabinovitch, Global Business Leader Spare Parts and Repair Solutions. “We have built the ProVia brand and its growing portfolio on a solid mix of proactive learning and customer partnerships, rapidly and smartly expanding our portfolio as well as doubling our distribution network and global reach to deliver significantly enhanced customer proximity and support levels.”
Today ProVia is available to customers through 650 independent parts distributors in over 1,000 locations across more than 60 countries worldwide. To meet the variety of market needs, ProVia offers more than 230 parts across 25 separate product lines that are specifically designed to meet aftermarket needs. The brand’s extensive reliable product range includes replacement parts for trucks used by the leading original equipment manufacturers (OEM), providing more than 2000 OEM part cross references. ProVia will further extend its product portfolio in 2019 and 2020 adding new product lines which include hand brake valves, coalescing cartridge, air compressors and load sensing valves.
“ProVia’s success is built on the fact that we allow our customers to define what our portfolio looks like,” said Rabinovitch. “The installation of the one millionth part in Poland is an important milestone and a confirmation that our market-focused approach is appreciated. We look forward to installing our two millionth part in the near future.”