As a part of the farm reforms, UAE has granted permission to carry out 71 different economic activities on farm land
agriculture
New Holland collaborates with Microsoft and Touchcast at CES 2023 in Las Vegas with a metaverse immersive experience
New Holland will show an immersive showroom experience in the metaverse, allowing visitors to access a simulation and see how they can browse, customise, and purchase a tractor inside an interactive virtual showroom
Six Bobcat loaders harvest 160,000 olive trees in Spain
The Bobcat T770 loaders were fitted with olive tree shaker attachments with umbrellas and vibrating clamps
CNH Industrial appoints Brad Crews as the brand president of Case IH
Brad Crews rejoins CNH Industrial following his tenure as a director of Titan Machinery
Cat launches side discharge buckets for heavy equipment
Applications of discharge buckets include agriculture, construction, landscaping, road maintenance, and material handling
CNH Industrial appoints new CEO
Hubertus M. Mühlhäuser joins the company from Welbilt Inc., where he was director, president and CEO since 2015
Used equipment prices remain stable in Middle East
Richard Sweatt, the Middle East representative of Euro Auctions, provides insights into the demand for used construction and agriculture equipment
New Holland unveils biogas concept tractor
New Holland Agriculture envisages ‘closed-loop’ virtuous cycle where agriculture equipment is powered using the energy from the waste products of land and animal management
Comedat deploys 90 Terex Trucks to Jordanian mines
Comedat has dispatched 90 Terex Trucks rigid dump vehicles to mine phosphate across three sites in the north and south of Jordan
CNHI secures top EMEA accolade for agri-kit
Austrian Case IH, Steyr plant bags silver status for agricultural equipment under WCM programme